Introducing: Endorsify

AlphaLab
1 min readJul 6, 2020

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Endorsify prices influencer user-generated content.

Website: endorsify.co

Founders: Wally Sajimi and David Sun Lee

Origin Story: We started Endorsify as an influencer agency and closed a big brand deal with an influencer. The creator agreed to a price, then one week later his audience size increased and he changed his quote.

Problem: We’re solving the problem of arbitrary pricing between brands and influencers. Creators randomly price their ad space. Marketers don’t have any insight or data to help price influencer ad space.

Solution: We use machine learning models and data science for inputting influencer user data to output a monetary price.

Status: We have 1,025 SMB customers using our platform. In 6 months we plan to triple our revenue from our current $17k+ MRR and add another 1,000 customers.

Grand Vision: Our big picture idea is to be the Kelly Blue Book for pricing UGC across all social media platforms (Instagram, TikTok, Twitch, etc.).

Founder Fun Fact: I cold-emailed Marc Benioff (CEO of Salesforce) to be my referral to work at Salesforce.

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